Operating without a marketing strategy
is like starting a fire in the stone age.
No offense to Cavemen, but building brands and relationships is an artform.
Running a promotion here or there is great for the short term… but in order to build lasting relationships that will keep customers coming back, you need to build a brand that will build loyalty to your store or product.
Modern multi-channel marketing is just as much about psychology as it is about relationships. That’s why we research to build your buyer persona to develop your brand based on trust; affinity, empathy, confidence, accountability, extension and familiarity.
It’s no coincidence the same goes with Three Fires and our relationship with our clients.